I love surveys. Oh how I love surveys, well most of them. Not the ones where at the end of the story I am resigned to check the box that states I was unhappy with the answer choices provided to me.
However, my One True Goal is to lay waste to the notion of the emotional consumer. This very evening, I spent a quality few minutes clicking all the answer choices that indicate that laundry products at my house are made based on how the product works, and not on how the product or worse, branding, makes me feeeeeeeeeeeeeeeeeeeelllll.
I advance the agenda of the practical cat!
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